Services
From conceptto object.
Three areas that remain separate in client service, because they answer different needs: those looking for promotional items, those developing a private label line and those who — in the loyalty, retail or publishing world — need collectible items. Each area has a dedicated contact and process, united by the same working method.
Genius & Skills
The method that holds it all together
It is not a separate service: it is the way we work on every project. The Genius Lab combines close briefing, data, generative AI and human creativity to turn an idea into an object. From scouting to production, QC and logistics, the process stays under our direct control.
- Listening & trend analysis
- Ideation and AI-assisted design
- Rapid prototyping
- Global scouting
- Production & QC
- End-to-end logistics
01 · The approach makes the difference
Gift & Promotion
We design and produce promotional gifts and loyalty programmes for FMCG, retail and international brands. From custom premium selection to campaign mechanics, logistics and reporting — with licences managed in-house and a fully traceable supply chain.
- Custom gifts & bespoke premiums
- Prize promotions & competitions
- Self-liquidating offers
- Licensing management
- International sourcing
- End-to-end logistics
02 · Your brand, our know-how
Private Label & Merchandising
We develop private label lines and official merchandising for retailers, publishers and licensees. From product concept to packaging, from material selection to production with audited suppliers, ensuring consistent style and quality over time.
- Product development & design
- Packaging & shoppers
- Audited suppliers
- Compliance & safety
- Supply continuity
- Sustainable materials
03 · The fun is in the match
Publishing & Collectibles
For over thirty years we have developed flow-packs, gifts and collectibles bundled with leading Italian and European publishing titles. We apply the same logic to collectible items for the loyalty world, working alongside the agencies running large retail loyalty programmes. Series concepts, packaging designed for newsstands and stores, and mechanics that drive interaction and phygital integration.
- Editorial flow-packs
- Collectible series
- Kids & family lines
- Trading cards & stickers
- Serial storytelling
- Bundled gadgets